Itella SmartPOST´ s last mile solution in Estonia

s_1530087335013

Introduction

Itella SmartPOST is a logistics company that operates a large parcel locker network in Estonia. They use Cleveron’s automated smart locker system CleverBoxes as their parcel terminals. SmartPOST offers CleverBoxes as an alternative last mile delivery points to traditional postal offices and currently, there are just under 100 parcel lockers in the network.

From selling furniture to creating intelligent locker network

SmartPOST was established in 2007, when a leading online furniture retailer ON24 discovered a need for an alternative delivery option to national postal service. Available delivery options were too slow, inconvenient for the customers and did not offer the flexibility that ON24 needed. So they decided to create their own logistics company and in 2009 established an intelligent parcel locker network.

By the year 2010 SmartPost had gained 20% of consumer parcel delivery market share. In 2010, SmartPOST was acquired by Posti Group Corporation (Finnish post). Posti Group expanded the network to Finland and operates the network of parcel lockers in and between two countries to this day.
s_1530086801331

SmartPOST’s last-mile delivery solution with Cleveron’s parcel locker CleverBoxes was named the Most Positive Consumer Experience in Estonia in 2017

s_1530087432281

Indoor parcel network for optimum convenience

SmartPost parcel network terminals are located indoors, inside shopping centres, to make sure that using the terminals would be as comfortable as possible.

The customer can choose the terminal closest to them and normally, it will be on their way to work or when they go to buy groceries or do some everyday shopping.

Considering the fickle Estonian weather with extreme cold and heat, the terminals and its contents are protected when positioned indoors. Also, the customer does not have to stand in the rain or in the cold to get their parcel.

s_1530088783740
105
Number of terminals
15 780
Number of doors
30%
Annual growth on parcel volume
s_1530087734918

SmartPOST's solution with CleverBox


  • Offers parcel collections and returns
  • Maximised capacity with unique XS-drawers
  • Modular column configuration offers flexible size selection
  • Stores up to 55 parcels per square meter
s_1530087940864

Hardware

SmartPOST uses CleverBox solution with tailored card payment terminal. CleverBox is modular and a custom terminal is built depending on the characteristics of a location.

Software

SmartPOST has a custom-made software solution with options of sending B2C and C2C parcels and making returns.

Maintenance

Cleveron offers remote technical monitoring as well as on-site and remote maintenance 
s_1530088182528

Cleveron’s high quality design mixed with deep understanding of e-commerce delivery is the basis of our rapid success.

Risto Eelmaa
Managing Director, Itella SmartPOST

See also other case studies

In 2015, Walmart announced a new omnichannel strategy designed to drive sales growth by strengthening its e-commerce businesses.

View case study

The world's largest fashion retailer uses a robotics-based click and collect parcel delivery terminal that turns manual in-store parcel delivery into automated pickup self-service

View case study

Start by contacting us

To have more info about the ROI, software, technical support, piloting process or any other topic - contact us.

For additional information call or send e-mail

Reio Orasmäe
Sales manager

E-mail: [email protected]
Tel: (+372) 609 1671